With a wealth of resources at our fingertips, many people are making healthcare choices informed by the information they access online. It’s now the norm for...

New patients are everywhere, you just have to know how to find them. Arguably one of the most lucrative audiences to target is new movers. The U.S. Census...

Let’s face it, it’s been a rough couple of months. Your dental practice has likely faced many new challenges -- trying to keep your staff and patients safe from...

Social media marketing has evolved to become a tool for businesses to connect with new prospects and improve brand awareness and visibility. Social media is a...

By now, everyone has experienced a massive shift in their day-to-day lives. The spread of the coronavirus has disrupted the world as we know it. Dental...

We’re living in unprecedented times. In just a few short weeks our lives have been completely turned upside down. Over that short time, we have come to...

The beginning of almost every new patient relationship starts with a simple phone call. That call can make or break a patient’s experience and determine whether...

Facebook remains one of the most widely used social platforms , often checked multiple times daily by its users. Over 90 million small businesses are using...

Even though SEO is only three letters, many business owners consider it to be a 4-letter word. And it’s no wonder! SEO can be uber complicated but is completely...

It’s one of the longest-standing debates in the dental industry: is it unprofessional to sell dentistry? Traditional schools of thought in the industry tend to...

As a dentist, you likely already know how important it is for your practice to have an active Facebook profile. It provides a place for you to connect with...

In the corporate world, office culture is an important element of a successful business. This is especially the case for modern startup businesses that want to...

This is a question that every dentist probably asks either themselves or a professional at several points throughout their career. Every practice is different...

Google has once again changed the format of its local search results, and there are some important factors you’ll want to know about as you continue to market...

There are a lot of factors that go into making dental marketing successful for your practice. Not only do you have to decide what type of audience to market to...

“Oh, I just love my dentist!” Wouldn’t it be great if all of your patients had the same reaction when the topic of dental offices comes up in their casual...

In the dental industry, first impressions are everything. In fact, good first impressions are a big factor in getting new patients coming through your door. And...

The life cycle of marketing your dental practice can be categorized into one of the following phases: establishment, growth, maturity, and post-maturity...

Did you know that each time your staff doesn’t call someone back, it costs you $200? On average, you miss about 35% of the calls that postcard campaigns...