Our Videos
Watch proven tactics for customer acquisition and business growth.
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Tools
Direct Mail Made Easy - Mudlick Mail vs. EDDM
A quick comparison of targeted direct mail through Mudlick Mail vs EDDM — and why targeted always wins.
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Educational
Proven Strategies to Recruiting Top Talent
Industry leaders share proven methods for attracting, hiring, and retaining top technicians and staff.
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Tools
Direct Mail Postcards - Mudlick Mail
An overview of Mudlick Mail's direct mail postcard program — the most cost-effective way to reach new local customers.
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Educational
Automotive Service - Turning Little Tickets into Big Tickets
How auto repair shops can upsell services and turn small repair tickets into larger revenue opportunities.
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Educational
Automotive Industry & Future Growth
A deep dive into the future of the automotive repair industry — trends, opportunities, and strategies for long-term growth.
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Educational
Franchise Development Marketing Strategies for 2017
Marketing strategies and best practices for franchise development teams looking to grow their brand.
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Educational
Automotive Repair Shop: Mike Daniels Explains The Board
Auto repair expert Mike Daniels breaks down how to use a service board to improve shop efficiency and revenue.
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Educational
Mudlick Moment: Rehearse
A quick tip on why rehearsing your sales pitch at the front counter leads to better customer conversion rates.
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Educational
Mudlick Moment: Answering the Phones
Best practices for auto repair shops on how to answer phone calls to convert more leads into booked appointments.
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Educational
Mudlick Moment: Sense of Urgency
Why creating a sense of urgency with customers at the front counter helps close more sales at your auto repair shop.
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Educational
Mudlick Moment: Selling at the Front Counter
Tips and techniques for auto repair shop staff on how to sell more services effectively at the front counter.
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Educational
Mudlick Moment: Selling Your Coupon
How to present and sell direct mail coupons to customers to maximize redemption and revenue.
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Educational
Mudlick Moment: Paradigm Shift
A mindset shift for auto repair shop owners on how changing your perspective can unlock new growth opportunities.

Educational
Mudlick Moment: Show & Sell
The show and sell technique — showing customers the problem in person dramatically increases service approval rates.
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Tools
Mudlick Moment: PMI & Advertising
How PMI (Preventive Maintenance Intervals) and smart advertising work together to grow car count.
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Educational
Automotive Repair Shop: Being A Yes Company
Why adopting a yes-first mentality at your auto repair shop leads to more satisfied customers and higher revenue.
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Educational
Automotive Repair Webinar: Just Say Yes to Your Customer
A webinar on how auto repair shops can increase revenue by saying yes and offering flexible solutions.
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Educational
Automotive Repair Webinar: How to Grow Your Business by Sticking to a Budget
Expert advice on how to grow consistently by setting and sticking to a disciplined marketing budget.
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Educational
Automotive Repair Webinar: Handling Objections
Proven techniques for auto repair shop staff to handle customer objections and convert hesitant callers into paying customers.
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Educational
Automotive Repair Webinar: Setting Yourself Up For A Record 4th Quarter
How auto repair shops can plan and execute a strong Q4 marketing strategy to finish the year with record revenue.
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Educational
Automotive Repair Webinar: Don't Manage the 5%
Why focusing on problem customers hurts your business — and how to redirect energy toward your best clients.
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Educational
Automotive Repair Webinar: The Why Behind the Whys
A deep dive into understanding customer motivations and how knowing the why improves your shop's service.
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Educational
Automotive Repair Marketing: Five Secrets to Driving Sales
Five proven marketing secrets that help auto repair shops drive more sales and grow their customer base consistently.

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